Research Paper on Sales

Research Paper on Sales Business relationships have gone through a process of transformation and re-evaluation of the main concepts during the last decade mainly due to the fact that supply and demand sensitivity became more alerting for the firms to remain competitive on the market. Together with the growth of competition for almost all types of products and FMCG goods in particular, organization have brought on the surface the question of effective sales strategies. With that in mind the sales organization shifted on completely new level. In practical terms, it means that the question: â€Å"What is for sale?† got completely new look in organizational perspective. There are three major components of the effective sales management: Knowing your customer needs and expectations – understanding what customer needs, when comes to the shop, is an essential qualifier for the effective sales management. Understanding customer expectations, however, is the winner that will make this customer come back to your shop. Understanding of your competitors and your advantages and disadvantages over them your competition is the mirror of your competences and the best way to understand the gaps of the performance management and customer relationships. Support innovation and create unique competence – if you offer for sale the same or similar products to those that your competitors have on the shelves of their shops, it is a partial success that will generate the revenue in a short run. In order to sustain a long-term business, however, it is critical to develop unique competences that will distinguish your business from thousands of others. These three elements lie at the foundation for our research on the most successful organization that have chosen sales driven approach in the FMCG industry. The purpose of this research is to develop the knowledge base of truly effective and successful measures and schemes of transformation of the sales organization into the strategic division that understands modern business requirements.

Beethovens Life and Music After Napoleon Essay - 581 Words

Beethoven was a political composer. He stubbornly dedicated his art to the problems of human freedom, justice, progress, and community. The Third Symphony, probably Beethovens most influential work, centers around a funeral march provoking patriotic ceremonies from the French Revolution. Beethoven was a long time admirer of Napoleon Bonaparte. So he dedicated the symphony to Napoleon, but when Napoleon was proclaimed the Emperor of France, he scratched the dedication to Napoleon. This Symphony is cited as the marking end of Beethovens classical era and the beginning of musical Romanticism. But what of Beethoven after Napoleon? Beethovens life and music became worse after the Third Symphony was composed because of his reaction to†¦show more content†¦It is said by critics that the political content of Beethovens works after this only shows a negative relationship to the outer world. Theodor Adorno, one of those critics, interpreted Beethovens withdrawal from the affir mative manner of his heroic style as a negation of false promises of the Enlightenment and Revolution: The musical experience of the late Beethoven must have been mistrustful of the unity of subjectivity and objectivity, the roundness of the symphonic success, the totality emerging from the movement of all of the parts; in short, of everything that gave authenticity up to now to the works of his middle period.1 Napoleon becoming the Emperor was not the only reason he did not dedicate the Third Symphony to him. Beethoven was disappointed in Napoleons turn towards imperialism. Beethoven had a repressive, anti-liberal attitude that drove him into an inner emigration. Beethoven already started to lose his hearing way before his dedication to Napoleon. Becoming deaf made his life miserable, but he tried to come to terms with his condition. The most likely reason for his loss of hearing is probably because of lead poisoning. There were high amounts of lead found in his hair. Beethoven was often irascible and may have suffered from bipolar disorder and irritability brought on by chronic abdominal pain that has been attributed to possible lead poisoning Over time his hearing lossShow MoreRelatedLudwig Van Beethoven s Influence On The Classical Era938 Words   |  4 Pagesvan Beethoven was born in Bonn, Germany in 1770. Beethoven’s talent was noticed at a young age and he soon became a pioneer in the world of music for breaking the traditional bounds of style and form. Over the course of his life, Beethoven produced nine symphonies, seven concertos, and a total of forty-two sonatas. Although these numbers are few when compared to other composers such as Joseph Haydn, his work was very substantial. 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The best well-known for his inspiring power and expressiveness music is Ludwig van Beethoven. He was a musical genius whose composed some of the most influential pieces of music ever written. During the Classical period, Beethoven’s compositions were the expression as oneRead MoreLudwig Van Beethoven : Composing A Legacy2575 Words   |  11 Pageshad no effect on the maestro. Deaf and dying, Ludwig van Beethoven was oblivious to his greatest moment of triumph. Beethoven’s situation was filled with irony. The fact that arguably the best composer of all time became deaf seems to be a cruel joke. However, deafness did not stop the creative genius of Beethoven, if anything it seemed to accelerate it. Throughout Beethoven’s composing career he composed 9 symphonies, 32 piano sonatas, one opera, five piano concertos, and 16 string quartets, all

The Social Reality of Violence and Violent Crime Free Essays

The book â€Å"The Social Reality of Violence and Violent Crime† by Henry H. Brownstein concerns a very critical and disturbing aspect of life of our modern society. Indeed, some of the most hotly debated topics today are in one way or another connected to violence, be they issues of adolescent crime, the high percentage of violent behavior at the workplace, in families, violence by drug addicts, etc. We will write a custom essay sample on The Social Reality of Violence and Violent Crime or any similar topic only for you Order Now To put it simply – it must be acknowledged that the anxiety about violence as such within our society has become one of the most prominent elements of our world view. In this regard, the mentioned book by Henry H. Brownstein aims to accomplish a truly important task of uncovering the role that violence and violent crime play within our perception of the social reality that surrounds us. In accordance with this task and considering the complexity of the field of his study, the author of this work decided to maintain a live connection with his audience by means of collecting stories from real life, which helps to characterize violence and violent crime in the United States from points of view of both individuals and social groups. This approach of the author is really important as in this way he manages to convincingly show how violence may be perceived differently by different people, and how those differences in perception of violence have developed in our society during the last century. Thus, the author`s views on the perception of violence are to a large degree based on the principles of social constructivism which state that our knowledge is not completely objective, but rather is to a certain degree subjectivity constructed by existing social influences (Brownstein 1999, p.3). I think that the useful tool that helped the author to achieve his aim was his ability to meld together his personal narratives and experiences of other people related to violence with excerpts from reports of media, official statistics, and research. As the author opens each chapter with some story that helps readers properly understand what forms violence may take, where it exists, and what are probable reasons of its existence, readers can begin to see how all those complex and often seemingly separated from real life sociological concepts in fact stem from concrete historical and cultural conditions of our society. Indeed, even though it might sound quite sad, it seems that for many of us who were lucky to avoid personal encounters with violence it takes only shocking stories of real victims of violence and violent offenders to be able to see violence not as a merely dry statistics but as a terrible reality. At the same time, I think that one of the merits of Brownstein is that along with his personalized approach to interpretation of place of violence in our lives he nevertheless does not forget about more general social considerations and at the end of every chapter also discusses relevant social policies. This allusion to the realm of political decision-making is valuable as such because of the competence of the author, and at the same time it helps complete the picture of how violence is socially constructed, because policies towards violence too often impose upon us some fixed and almost compulsory perception of it. Finally, I feel that aside from his academic talent, Brownstein managed to convey to readers some fine nuances of his personal, even intimate, perception of violence. This is done in a very subtle way through his writing style and his ability to depict moods of people and his personal experiences. For example, he begins his book with a very impressive description of his visit to the infamous Sing Sing prison, and as he described his slow advance thought a series of security points and bars, I felt as if coming closer and closer to something truly terrible. However, the story of the man whom Brownstein interviewed in Sing Sing left me somewhat baffled due to its ambiguity. On one hand, the author described the case of a dangerous murderer, but on the other hand left me wondering whether the circumstantial evidence against him based on his cocaine usage was sufficient to be sure in his guilt. This story vividly illustrates the power of stereotypes that shape our perception of violence, and serves as a good start for the author`s endeavor to shed light on this complex phenomenon. Sources Brownstein, H., H. (1999). The Social Reality of Violence and Violent Crime. Allyn Bacon. How to cite The Social Reality of Violence and Violent Crime, Papers